Feeds:
Posts
Comments

Posts Tagged ‘UX’

“Good service design is important for the overall user experience. Yet, it is even more important at the end of an experience (or exposure to a brand) due to the Peak-End Rule and Recency Effect. Placing the business needs before the user’s needs, breaking the user’s flow and not addressing a user’s need at the point of their need are primary culprits in designing a poor experience.”

Chris Kiess writes in his article “Service Design — How to Fail at the Checkout and Ruin Your User’s End Experience” appearing here.

While he talks about “8 ways I see retail merchants like Target, Walmart or Meijer fail in service design as it relates to the end of the customer experience and the final impression they make with consumers,” there’s an interesting snippet about a negative perception and how it could be turned around.

First about the perception:

“The biggest faux pas of superstores is having too many checkout registers and not enough cashiers. Most people would probably not be concerned during the holidays (or any other time) if they sauntered over to the checkout and there were ten cashiers at all ten registers with lines behind each. This would give the customer the illusion the store is busy and they are doing everything they can to help customers move through the checkout process. But, what generally happens instead is you walk up to the checkout area after finding everything you need and there are thirty registers with only five in service. This, I cannot understand. On the surface, it gives the impression the store could do more. After all, there are twenty-five more registers and surely they could open one or two more of them. It boggles the mind that a store would feel the need to install thirty checkout lanes and never use them all at one time.”

He suggests:

“This is largely about human perception. The simple fix is to cut the number of registers installed and use a greater percentage of them during busy times. This would give the impression (and shape perceptions) a greater effort is being employed to move people through the lines.”

A thought:

The suggestion could still leave at times a few unattended counters. So why not have counters that could be rolled in from back of the store on need basis and wheeled away when done? Just as many as needed, leaving no visibly unattended counters at any time.

Also could the stores do like the airlines doing in-line check-in with staff going around with their special devices? Of course, it needs some adaption to allow for handling the purchases in the cart.

End

Image from here.

Read Full Post »

End

Read Full Post »

” We’ve all sat in those presentations. A speaker with a stream of slides full of text, monotonously reading them off as we read along. We’re so used to it we expect it. We accept it. We even consider it ‘learning’. As an educator I push against ‘death by PowerPoint’ and I’m fascinated with how we can improve the way we present and teach. The fact is we know that PowerPoint kills. Most often the only victims are our audience’s inspiration and interest. This, however, is the story of a PowerPoint slide that actually paved the way for the death of seven people…”

Read it here.

End

Read Full Post »

End

Read Full Post »

putting paid to an evil plot by the confounding Brits!

A must watch for UX designers:

 

End

 

 

Source: Rajkumar Brian Rajamanie shared a video to the group: Fans of P G Wodehouse.

 

Read Full Post »

ux-humor-jokes-and-funny-quotes-2-638

 

End

Read Full Post »

From Clean Laffs here:

should-keep-in-your-fridge

Frozen Food Labeling

I have changed my system for labeling homemade freezer meals. I used to carefully note in large clear letters, “Meatloaf” or “Pot Roast” or “Steak and Vegetables or “Chicken and Dumplings” or “Beef Pot Pie.”

However, I used to get frustrated when I asked my husband what he wanted for dinner because he never asked for any of those things. So, I decided to stock the freezer with what he really likes.

If you look in my freezer now you’ll see a whole new set of labels. You’ll find dinners with neat little tags that say: “Whatever,” “Anything,” “I Don’t Know,” “I Don’t Care,” “Something Good,” or “Food.” Now no matter what my husband replies with when I ask him what he wants for dinner, I know that it is there waiting.

End

 

 

Source: Image from wwonline.net

Read Full Post »

Older Posts »